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Service · Evidence before UI

Ask the desks that live in the product.

Interviews, usability tests, and journey mapping that turn assumptions into product decisions before UI is locked. No product chrome here, the work is evidence.

When opinions replace evidence

The loudest stakeholder is not a sample.

We shadow operators, test the paths people actually take, and bring a readout the team can act on, not a 60-page appendix.

The sprint

Most focused studies run 2–4 weeks.

  1. 01 · Shadow

    Ops and first-run

    Sit with the desks that live in the product. Activation research for SaaS; floor shadowing for ops tools.

  2. 02 · Test

    Usability on the real path

    Tasks against the current product or a prototype. We record where people stall, not whether they “like” the UI.

  3. 03 · Readout

    Decisions, not theatre

    Journey maps and a ranked list of what to change before UI is locked. Recruitment and scope set the calendar.

What decisions get evidence

What to build. What to cut. What to test again.

01Journey maps
02Usability findings
03Ranked decisions

FAQ

About UX Research

How long does a research sprint take?

Most focused studies run 2–4 weeks from kickoff to readout, depending on recruitment and scope.

How many users do we need for useful research?

Fewer than teams expect. Five to eight interviews per role usually surface the recurring workflow problems; usability testing finds most blocking issues with a similar count. The goal is decision-grade evidence, not statistical proof.

What do we get at the end of a research sprint?

A written findings document tied to decisions: what we observed, what it means for the product, and what we recommend building, changing, or dropping - with recordings and notes you own. Not a slide deck of quotes.

Can research run alongside design and build?

Yes, and it usually should. Discovery interviews front-load the big decisions; usability tests then run against prototypes each cycle, so evidence arrives before code, not after launch.

Start a project

Need research before the next build?

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