Who it's for
Marketing and growth teams whose site feels dated, slow, or impossible to update. Founders who need a public surface that converts and ranks - not a brochure that waits on engineering for every copy change.
Web design & development
A site marketing can run next week.
Next.js, React, and TypeScript for marketing sites and public web surfaces. Performance and SEO structure built in. CMS when the team must publish without an engineering ticket. Logged-in products: web application design. Field and driver apps: mobile app development.
Web development services: marketing sites, CMS, and performance baselines
What we deliver
Marketing websites and public web surfaces in Next.js, React, and TypeScript. Reusable components, CMS when marketing must publish independently, and a performance and SEO baseline you can measure after launch.
Problems we solve
Dated presence next to the category, landing pages blocked on engineering tickets, and mobile paths that leak leads. We ship the site marketing can run - authenticated product UX lives on a different service.
Kriva is a product design and engineering studio - not a theme shop. You own the code, components, and CMS configuration after launch.
Site friction
When the site cannot
keep up with marketing.
Dated next to the category
The site feels slow or leftover. Competitors look current; yours still reads like a brochure from the last rebrand.COST: trust drops before the first scroll
Every copy change is a ticket
Marketing cannot ship a landing page without engineering. Campaigns wait on a sprint while the category moves.COST: launches slip, paid traffic hits old pages
Mobile leaks the lead
Forms, CTAs, and type were designed at 1440. At 390 the path to contact falls apart.COST: paid and organic traffic wasted on broken mobile
The site
Desktop first.
Mobile as a real surface.
Not a cropped desktop view - separate layout decisions, type scale, and CTA placement where conversion actually happens.
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BrandLift
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Linen overshirt £128
Add to bagBL
Linen overshirt £128
Add to bagNext.js, React, TypeScript
- Server-rendered marketing pages with a component library product can extend
- Structured data and SEO foundations - not bolted on after launch
- Analytics hooks so marketing can measure what changed
CMS when marketing must move
- Headless CMS when copy and landing pages cannot wait on a sprint
- Preview and publish flows matched to how the team actually works
- Usually not WordPress as the front-end - Next.js is the default
Performance & SEO
- Core Web Vitals targets defined before build starts
- Image, font, and route strategy - not a post-launch scramble
- SEO & digital marketing nests in when the brief includes ongoing search
How we ship
Build. Publish. Measure.
Preferred stack is Next.js, React, and TypeScript. CMS when the team needs to publish without an engineering ticket.
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01 · Build
Responsive Next.js
Implementation with a reusable component library marketing and product can extend - desktop and mobile as first-class surfaces.
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02 · CMS
Publish without tickets
CMS integration when the team needs to change copy and pages without waiting on a sprint.
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03 · Baseline
Performance & SEO
Core Web Vitals, analytics, and SEO structure so you know what “good” looks like after launch.
What you leave with
What ships: codebase, CMS, and baseline.
Not a theme with your logo - a codebase, component set, and publishing path marketing can run next week.
01Next.js implementation
02Reusable components
03CMS + analytics baseline
BrandLift case study
Identity and storefront as one system.
D2C storefront where the marketing site and product detail experience share one visual system - not a theme with a new logo pasted on top.
- Problem
- Brand and commerce felt like two products. Mobile PDP and identity did not match.
- Approach
- Unified component library across marketing pages and Shopify PDP surfaces.
- Outcome
- A storefront marketing can run - desktop and mobile designed as real surfaces.
Illustrative UI only - no client data shown. Metrics on case pages are measured delivery outcomes.
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BrandLift
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Linen overshirt £128
Add to bagCascadia Collection
Marketing site built for inventory SEO and performance.
Luxury automotive homepage where inventory-led pages, Core Web Vitals targets, and crawl hygiene shipped with the build - not as a post-launch patch.
Browse marketing sites in Work → SEO & digital marketing →
FAQ
About web development.
Marketing sites, CMS, and performance - straight answers so the first call starts further along.
Usually not as the front-end. Preferred stack is Next.js. A headless CMS is an option when marketing needs to publish independently.
Product Design owns authenticated product UX. This service ships the marketing site or public web surface with performance and SEO structure. For logged-in product screens, see web application design.
This page is for marketing sites and public surfaces. Authenticated product UX, dashboards, and logged-in flows live under product design and web application design - we scope them separately so the brief stays clear.
Next.js, React, and TypeScript by default. CMS integration when marketing must publish without engineering. Performance and SEO structure are part of delivery - not a separate phase.
Start a conversation
Tell us what the site cannot do today.
Marketing site, CMS the team must run, or a public surface that has to convert. Authenticated product UX lives on a different page - we'll point you there if that's the gap.
Reply within one business day NDA available No obligation
Inquiry received.
We will reply within one business day. If you still need a longer brief or a scheduled call, use the contact page.